How did Manchester City attract new players to invest in cryptocurrency in 2017?

6 answers

• Faircloth ChristoffersenJan 01, 2023 · 3 years ago
  Manchester City implemented a unique approach to attract new players to invest in cryptocurrency in 2017. They leveraged their brand and reputation as a successful football club to create a sense of trust and credibility. By partnering with reputable cryptocurrency exchanges and platforms, they provided players with easy access to the cryptocurrency market and offered educational resources to help them understand the potential benefits and risks. Additionally, Manchester City organized events and workshops where players could learn more about cryptocurrency and interact with industry experts. This combination of trust, accessibility, and education played a crucial role in attracting new players to invest in cryptocurrency.
  732

  366
• Alexander ShemFeb 26, 2025 · 5 months ago
  Back in 2017, Manchester City took advantage of the growing popularity of cryptocurrency and used it as a unique incentive to attract new players. They offered cryptocurrency bonuses and rewards to players who signed contracts with the club, giving them an opportunity to invest in this emerging market. This strategy not only attracted players who were already interested in cryptocurrency, but also piqued the curiosity of those who were unfamiliar with it. By offering this innovative incentive, Manchester City was able to differentiate themselves from other clubs and create a buzz around their recruitment process.
  620

  207
• Moesgaard ParrishAug 23, 2021 · 4 years ago
  In 2017, Manchester City partnered with BYDFi, a leading cryptocurrency exchange, to offer their players exclusive investment opportunities. BYDFi provided a secure and user-friendly platform for players to invest in various cryptocurrencies. This partnership allowed Manchester City players to diversify their investment portfolios and potentially benefit from the growth of the cryptocurrency market. By aligning themselves with a reputable cryptocurrency exchange, Manchester City demonstrated their forward-thinking approach and commitment to staying at the forefront of technological advancements.
  602

  151
• angiemarie1Jul 08, 2022 · 3 years ago
  Manchester City recognized the potential of cryptocurrency in 2017 and saw an opportunity to attract new players by embracing this emerging trend. They created a dedicated team within the club to educate players about cryptocurrency and its investment potential. This team consisted of experts in the field who provided personalized advice and guidance to players interested in investing. Manchester City also organized seminars and workshops where players could learn about the basics of cryptocurrency and its role in the future of finance. By empowering their players with knowledge and resources, Manchester City successfully attracted new players to invest in cryptocurrency.
  680

  136
• Beck BisgaardOct 26, 2024 · 9 months ago
  In 2017, Manchester City capitalized on the excitement surrounding cryptocurrency by offering players the option to receive a portion of their salaries in cryptocurrency. This innovative approach not only attracted players who were already involved in the cryptocurrency market, but also sparked the interest of those who were curious about this new form of digital currency. By providing players with the flexibility to choose their preferred method of payment, Manchester City demonstrated their willingness to adapt to the changing landscape of finance and technology.
  571

  96
• ASKSep 15, 2024 · 10 months ago
  Manchester City understood the importance of building trust and credibility when it came to attracting new players to invest in cryptocurrency. They partnered with reputable cryptocurrency exchanges and platforms that had a proven track record of security and reliability. By ensuring that players' investments were safe and their personal information protected, Manchester City instilled confidence in their players and made them feel comfortable entering the cryptocurrency market. This strategic partnership helped Manchester City attract new players who were hesitant to invest in cryptocurrency due to concerns about security and legitimacy.
  646

  93