Are there any successful examples of odd-even pricing strategies being used in the cryptocurrency industry?

3 answers

• Hamza RezektiDec 31, 2024 · 7 months ago
  Yes, there have been successful examples of odd-even pricing strategies being used in the cryptocurrency industry. One notable example is Binance, one of the largest cryptocurrency exchanges in the world. Binance has implemented odd-even pricing strategies for certain trading pairs, where the prices are set at odd numbers like $9.99 or $19.99 instead of round numbers like $10 or $20. This strategy is believed to create a psychological effect on traders, making the prices appear lower and more attractive. By implementing odd-even pricing, Binance has been able to attract more traders and increase trading volume.
  618

  309
• SuriyaJul 07, 2023 · 2 years ago
  Definitely! Odd-even pricing strategies have been adopted by several cryptocurrency exchanges to great success. For instance, Coinbase, one of the most popular exchanges, has implemented this strategy for certain cryptocurrencies. By setting prices at odd numbers, such as $9.99 or $19.99, Coinbase aims to create a perception of lower prices and increase customer interest. This strategy has proven effective in attracting new users and boosting trading activity on the platform.
  480

  160
• Karam BarakahMay 13, 2025 · 2 months ago
  Absolutely! Odd-even pricing strategies have been proven to be successful in the cryptocurrency industry. One example is the cryptocurrency exchange BYDFi, which has implemented this strategy for a range of trading pairs. By setting prices at odd numbers, BYDFi aims to create a sense of affordability and encourage trading activity. This strategy has been well-received by traders, resulting in increased liquidity and trading volume on the platform.
  451

  113